Whrrl

About

Whrrl is a B2B2C agri-fintech startup working in the arena of warehouse receipt finance with the dual objectives of eradicating the menace of distress sale and reducing million-dollar banking frauds in WHR financing segment. we achieve this by facilitating WHR finance to farmers on tap and by making the lending process risk-free for the banks using proprietary Blockchain solutions. currently present in 1400 warehouses across 5 states of India, Whrrl’s WHR financing suite is an integrated digital lending & trading platform that facilitates warehouse discovery, digital lending, and market linkages, covering the entire life cycle of farmers in the post-harvest segment

Thematic Area

AgFinTech

Geographical area of work

Maharashtra, Gujarat, Rajasthan, Telangana and Andhra Pradesh

Existing Investors

None
https://www.WHR.loansLearn More

Founder(s)

Ashish Anand

Ashish Anand

17 years of experience in varied fields of finance, viz., Debt Syndication, CFO services, commodity finance, hedging etc. In addition, Ashish also has more than 4 years of experience in Blockchain space, running an international advisory Blockchain platform with more than 100 advisors before starting Whrrl.

Ashish Anand
Falguni Pandit

Falguni Pandit

Has two decades of experience in the IT industry working with behemoths like Capgemini, iGate, 3i infotech etc. handling fortune 500 BFSI clients and managing multi-million contracts with team sizes reaching up to 100 people. Falguni has always been forefront of the technology curve starting from Microsoft technologies to data Mining, business intelligence and finally to Blockchain.

Falguni Pandit
Abhishek Bhattacharya

Abhishek Bhattacharya

Abhishek has been in part of the Blockchain ecosystem since college days, having been a 3X founder. A product person who has co-founded and worked with several startups in Blockchain & fintech space like Policy Bazaar, Karachain, Maroon.AI et. al., Abhishek is also co-author of a book on Blockchain and Cybersecurity.

Abhishek Bhattacharya

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